Through years of continuous investment in science and technology and industry, Midea has created a modern industrial system and formed three industrial clusters: industrial infrastructure, industrial technology application and industrial digitalization. It covers 12 industrial sectors, including industrial robots, industrial automation, chips and semiconductors, core components, consumer appliances, smart medical care, smart transportation, smart city and energy management, industrial Internet, Internet of Things, artificial intelligence, and software services, and has built an independent and complete industrial system. Through the green low-carbon system, the three generation science and technology system, the global intelligent manufacturing system, the digital system, the global talent system to achieve green development, domestic substitution, independent research and development, break the monopoly, is committed to establishing a global industrial leader.
In the future, Midea will continue to promote the four major strategies of industrial innovation strategy, industrial upgrading strategy, industrial digitalization strategy and green industrial strategy, build a future-oriented industrial system, promote high-quality development internally, help upgrade the industrial chain externally, and help Chinese industry lead the world.
Research and development
Continued high investment in cutting-edge technologies
Midea has long insisted on high investment in science and technology research and development, and in recent years, the investment has reached more than 3.5% of annual revenue, and the investment has exceeded 50 billion yuan in the past five years. Build and improve the “four-level R & D system”, “2+4+N global R & D network” (2 global full-category innovation parks, 4 full-category R & D centers, 29 non-full-category R & D centers) and “scientist talent system” to achieve the industry-leading “three generations” R & D model (research generation, reserve generation, development generation). Layout and investment in new cutting-edge technologies, especially in basic science to strengthen investment, multi-dimensional breakthrough of
technical barriers, in the past three years to obtain more than 20,000 authorized invention patents, more than 280 technologies by the international leading appraisal, participation in national, international, industrial and other technical standards of more than 1,300.
Quality
“5 full 5 number” intelligent quality management mode
Midea closely follows the development strategy of quality power, takes high-quality development as the center, moves from traditional quality to intelligent quality, builds a “5 full 5 number” intelligent quality management model for the world, and provides users with green, safe, intelligent, easy to use and durable good products. Under the guidance of the national NQI quality basic framework, we continue to increase infrastructure construction and talent introduction, take the user as the center, promote the VOP and VOC methodology, increase the whole process improvement, promote the reliability of the whole value chain, escort the product and lay the foundation for the high-quality and sustainable development of the enterprise. Based on this, Midea won the fourth China Quality Award.
brand
“1+N” diversified global layout
Midea takes the user as the center, takes the quality as the life, takes the innovation as the soul, adheres to the diversified and global brand layout, Continuously build and improve the “1+N” global multi-brand matrix and management mechanism including “Midea, Cygnet, Toshiba, Hualing, COLMO, Clivet, Eureka, Kuka, GMCC, Welling, Ringwang Elevator, Wandong Medical”, covering five sectors: smart home, industrial technology, building technology, robotics and automation, and digital innovation. Spanning multiple business areas of ToC and ToB, the company has built a global localized user research and service network to meet the needs of users in multiple market segments and provide users with products and services that exceed expectations, benefiting about 500 million users in more than 200 countries and regions around the world.