Change the traditional enterprise business model
Create value-added services for enterprises
Digitization can help manufacturing enterprises to open up new business areas and create new business value.
IC694CHS392 One is to provide customers with comprehensive solutions, extending from the sale of products to the export of digital value-added services, to achieve a full range of revenue generation combined with hard and soft. For example, in the construction machinery industry, unlike the previous business model of simply selling mechanical products, it is now necessary to install iot devices to mechanical products, perceive the construction environment during the construction process, and help customers design construction plans. At the same time, the form of payment has also undergone corresponding changes, the company previously through the sale of pump truck to obtain income, now according to the pump truck per cubic meter of concrete to charge, the pump truck price, the price of concrete, the cost of the driver package pricing, selling is the final construction effect.
The second is to incorporate data elements into the full life cycle of the manufacturing industry’s R & D, production, and operation integration, promote the reorganization of other production factors, and change the way value is created and delivered. For example, Apollo, the open platform for autonomous driving launched by Baidu, takes the network cloud platform as the data connection point, organically combining the car, road, people and cloud platform. It not only effectively expands the visual distance of the vehicle and avoids the perception blind area, but also realizes the decision-making closed-loop of roadside perception information and high-level automatic driving, and realizes the global optimal collaborative control for traffic participants and managers, so as to achieve the safe and effective driving of “smart car” on the “smart road”.
IC694CHS392 The third is to use digitalization to reconstruct the industrial chain and realize the sharing and collaboration around all links of production and manufacturing. The textile and garment industry cluster shared manufacturing demonstration project created by Aotuo Maison has carried out unified deployment and centralized management in production, logistics, cloud warehouse and other aspects. Through the shared manufacturing platform to link the upstream and downstream enterprises of the textile industry chain and the platform enterprises that have begun to take shape and have potential, the formation of a virtuous cycle of supply and consumption matching, and the construction of a complete textile manufacturing industry ecology of shared manufacturing. In addition to the textile industry, machinery and equipment, steel, home, glass and other industries have also appeared similar patterns. For example, the “Five simultaneous belt sharing factory” is for the home appliance industry cluster and the mechanical and electrical industry cluster in the Yangtze River Delta region, and the high-end equipment is centrally configured to ensure that the shared factory has sufficient production capacity and excellent product quality. According to the characteristics of shared orders, the production process reengineering is implemented to meet the supply of small-batch, multi-specification and tight delivery in various application scenarios, and help enterprises in industrial clusters release production capacity.